Key Strategy - Shaping Human Resource Strategy
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Human Resources Strategy

Devising a clear and effective human resources strategy can add substantial value to organisational performance. This topic is attracting a lot of attention in companies today because there is a growing recognition that human resources can contribute significantly towards an organisation's bottom line results through careful people management.

In order to be successful, a human resources strategy must be linked to the business goals of an organisation and should encompass the areas in which human resources professionals can play a valuable role, including employee recruitment and retention, performance management, change management, and staff and management training.

Employee recruitment and retention: Recruitment and retention strategies represent a major part of any successful HR strategy, and should involve: building the company's image and reputation in the market, providing training, development and educational opportunities, improving communications, offering competitive pay packages and other types of reward, exercising effective management, offering flexible work arrangements, providing unconventional perks, and more.

Performance management: An employee performance management strategy, which is a key component of a human resources strategy, should cover employee performance appraisal and evaluation, recruitment and selection, training and development, coaching and feedback, reward and recognition, providing career opportunities for staff, setting clear goals and objectives, and aligning employee goals with company goals.

Change management: Human resources should have a hands-on role in managing the change process. Whatever the change (e.g. rapid growth, structural changes, process improvements, outsourcing, merger/acquisition), a human resources strategy must encompass change management. Human resources professionals can play a significant role in all the stages of the change process, including due diligence, planning, and implementation. If the change affects the internal working practices of the organisation, then HR must get involved.

Staff and management training: A human resources strategy should include a carefully devised training and development approach. Training, development and educational opportunities can increase productivity and reduce employee turnover, and should be provided to employees at all levels of the organisation, including senior managers.

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